Cala de la Cruz
Cala de la Cruz evokes a small and alluring beach. The word “cala", in Spanish, defines a small rounded bay where the sea calmly sets. It is a relaxing location where hours can be spent under the sun. Cala de la Cruz is an imaginative warm place that always promises a festive and joyful time.
Founded in Cali, Colombia, Cala de la Cruz is a dynamic resort wear brand fusing bold yet simple designs with a conscious mindset. The label’s homeland is also a focus during production, with all styles made by small local businesses to support a responsible lifecycle.
A brand with purpose
Our goal is to design and produce iconic pieces developing actions that allow us to make the most of and take maximum care of our resources to ensure a better future.
Our production is made locally in Cali, Colombia by a small family owned business with over 15 years experience producing swimwear and resort wear. As well, we support local upcoming businesses and freelancers generating jobs, economic growth, and thus supporting a circular economy
We responsibly produce our pieces through the ‘made to order’ approach. This way we avoid overproduction and provide our customers with more conscious and exclusive products.
Gender equality is a big part of our company employing both men and women in our design, production and distribution teams. We promote wellness and a healthy lifestyle, as well as stability and working conditions so that each garment is made with dedication and lots of love.
Our designs are digitally printed which drastically reduces water and toxic waste, compared to other printing techniques. Saving millions of liters of water every year. We optimize our production processes giving the greatest use to our fabrics to avoid waste. Because of this in some of our pieces prints might fall differently making them unique.
We do not follow trends, we seek to create our own path.
Inspired by the beauty of everyday life, the brand comes to life when combining timeless, often retro silhouettes, with its enduring elevated graphic botanicals, geometrics and iconic prints that capture a spirited notion. Expect clean lines, sophisticated prints and a unique mix-and-match approach for an eclectic yet cohesive finish.
